No matter how poor Tiger Woods’ performance is on the course, he still has an uncanny ability to get people everywhere fired up about the sport.
Especially white dudes.
According to Scarborough Research data and, more recently, Nielsen’s 2013 sports media report, approximately 85-87% of golf fans are white; and of that number, the majority are over 55.
These numbers, to many in the golf world, are revealing. But they’re also raising a number of questions for those that follow the sport.
The first, and most obvious question, of course, is “How are men from the Caucuses mountains getting TV reception?” And the second, but equally penetrating: “Is golf the only channel?”
“Well, yeah, now that you mention it, those numbers can’t be right,” said one TV analyst. ”One would assume that most of the white fans would have died off by now (because they’re so old) and the demographics would better reflect some of the sport’s recent top players–like Singh and Tiger.”
Vijay Singh, a member of the World Golf Hall of Fame, was born in Fiji but has a partial Indian heritage. Tiger Woods, who has an even more diverse background, describes himself as “Cablinasian” (a syllabic abbreviation he coined from Caucasian, Black, American Indian, Asian).
Though Tiger’s dominance on the course has waned in the past years, his dominance when fan loyalty is concerned, has not.
“Hey, if I make the hearts of elderly men from the Caucases skip a beat,” Tiger said, “then I guess I’ll have to live with that.”
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